Hi,
There.
Welcome to my website, portfolio, and overall design space. I hope you feel right at home here and let me know if you would like to create something extraordinary together! :)
WELCOME TO ADRI GROFF DESIGNS
Where simplicity meets purpose, design becomes meaningful, and every detail feels effortlessly timeless.
I create thoughtful, timeless designs that elevate brands with purpose. Specialising in brand identity and website design, I craft meaningful visuals that resonate with the target audience. From thoughtful logo designs to holistic visual identities, Figma wireframes to polished Webflow sites, every detail is designed to be both beautiful and strategic.
Testimonials
"Adri created a logo beyond all my hopes and dreams. It's beautiful, timeless, and minimalist. She's exceptionally attentive, provides valuable advice and insight, and is super efficient. The whole process from start to finish was seamless. I can't recommend her enough! I look forward to more branding work with her in the future."
Kylee Carr
Logo design for GCS
"Thank you, Adri, for doing a fantastic job and being an absolute pleasure to work with!"
Rudolph van niekerk
Web design and dev for CR Fuels
"...I think it turned out beautifully. I can't even put into words what it feels like to see what I imagined come to life. I love everything. I wouldn't change a thing."
Barbara Kiss
Brand identity for Kend
Let’s build a stunning & meaningful brand identity together
ELEVATE YOUR BRAND
Let’s build a stunning &
strategic website together
ELEVATE YOUR WEBSITEProjects
Noma
Visual Identity & landing page design concept for Noma - a Japanese furniture brand.
Web Design
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Kend
Brand identity design for Kend - an artisanal butter brand
Brand Identity
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Sakobi
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Brand identity concept design for Sakobi - a Japanese sake bar.
Brand Identity
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Mariendal
Hand-drawn logo for Mariendal - a wedding venue.
Logo Design
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BTW, I’M ADRI GROFF
Freelance brand identity & website designer, wife & mother.
I pour the same thoughtfulness and care into my design work as I do into my personal life. With a love for creativity and intentional design, I craft brand identities and websites that feel both beautiful and meaningful.
More about me
